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With a Directness and Searing Honesty That Will Make This Book One of the Most Compelling Memoirs of Our Time
and How Can These Qualities Be Assessed
Since Its First Publication in 1937 It Has Remained in Print to Delight Each New Generation of Readers All Over the World
the World We Live in is Changing Daily
Branson With a Directness and SearingThe Sensational Critical Biography of This Phenomenal Entrepreneur and His Business Practices Fully Updated to Cover Branson's Recent Ventures. No British Tycoon is More Popular, Few Claim to Be Richer and None Has Masterminded a More Recognisable Brand Than Richard Branson. What is Behind the Success of the Buccaneering Balloonist, the Tabloids' Favourite Celebrity Nude, the 'Grinning Jumper' and the Scourge of Corporate Goliaths? Helped by
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